Hire Marketers From Latin America
Content writers, SEO and paid media managers, designers and CMOs who write in fluent English, work your hours and plug into your tools, at up to 60% less than a US salary. Hired in 21 days or less.
Or browse the marketing roles we hire for
Content & growth
Works US hours
- 60%lower salaries than US marketers
- US hoursreal-time overlap with your team
- 21 daysor less to hire and onboard
- 3 checksskills, portfolio and English
Fast-growing AI and SaaS teams that hired through LatamCent
Find the Marketer Your Growth Plan Needs
Search by role, channel or tool, or start from the goal you're chasing. Put roles in the cost estimator to compare what the team costs per year in Latin America and the US.
Nothing here matches that search, but we often recruit marketing specialists who aren't listed.
Describe the role you needMarketing leadership & strategy 4 roles
Chief Marketing Officer
Most requestedSets marketing strategy, owns the budget and builds the team.
Digital Marketing Manager
Most requestedRuns the full digital mix across SEO, paid, email and analytics.
Growth Strategist
Most requestedFinds and tests new channels and scales the ones that work.
Plans and runs launches so new features land with customers.
Paid media & demand generation 9 roles
Performance Marketing Manager
Most requestedRuns and optimizes paid campaigns against pipeline and ROAS goals.
Plans and buys paid placements across search, social and display.
Manages pay-per-click accounts and keeps cost per lead down.
Runs paid search campaigns and connects them to organic strategy.
Plans where and when to spend media budget for maximum reach.
Coordinates campaigns across online and offline channels.
Runs targeted campaigns for named accounts alongside sales.
Plans, builds and reports on multi-channel campaigns.
Recruits and manages affiliates who drive signups and sales.
Content, SEO & social 9 roles
Content Marketing Manager
Most requestedPlans the editorial calendar and content that drives traffic and leads.
Content Writer
Most requestedWrites articles, guides and pages in clear, natural English.
SEO Manager
Most requestedGrows organic search traffic and visibility in AI answers.
Social Media Manager
Most requestedRuns your social channels and grows an engaged audience.
Writes the ads, emails and landing pages that get people to act.
Writes the words inside your product, from buttons to onboarding.
Builds and engages the community around your product.
Finds and manages creators and influencers who promote your brand.
Produces product videos, explainers and social clips.
Brand & creative 4 roles
Graphic Designer
Most requestedDesigns ads, social graphics, decks and web visuals.
Sets the creative vision and leads designers and writers.
Shapes the visual style of campaigns, ads and the website.
Keeps your brand consistent and builds awareness over time.
Lifecycle, email & marketing ops tech 5 roles
Lifecycle Marketing Manager
Most requestedDesigns journeys that turn signups into active, paying customers.
Builds and sends email campaigns that convert.
Uses CRM data to target, personalize and measure campaigns.
Builds the workflows, scoring and integrations in your automation tool.
Owns the marketing tool stack and makes the tools work together.
Analytics & research 4 roles
Measures what works with dashboards, attribution and reporting.
Turns campaign and customer data into clear insights.
Researches markets, buyers and trends to guide decisions.
Tracks competitors and equips sales and product with insights.
PR & communications 5 roles
Earns press coverage and manages your public reputation.
Builds relationships with journalists and lands stories.
Keeps messaging consistent across every marketing channel.
Handles company announcements, executive comms and internal messaging.
Manages relationships with policymakers and public stakeholders.
Partner, channel & field marketing 6 roles
Runs co-marketing with partners to reach new audiences.
Builds marketing programs with strategic alliance partners.
Equips resellers and channel partners to market your product.
Runs regional events and campaigns that support sales.
Plans trade shows, webinars and events that generate pipeline.
Plans in-store and retail partner marketing programs.
Marketing operations & support 5 roles
Runs the processes, data and reporting behind the marketing team.
Coordinates multi-team marketing programs from plan to results.
Keeps campaigns, calendars and assets on track day to day.
Sources and screens candidates for your marketing and business teams.
Manages calendars, inboxes and admin so leaders can focus.
Need a marketing specialist we haven't listed?
These are the marketing roles we fill most, not the limit of what we recruit. Share the channel, tools and seniority, and a Talent Partner will set up the search with you.
Need people to turn leads into revenue? See our sales and GTM talent.
What Marketers Drive for AI and SaaS Companies
SaaS marketing is measured in pipeline, not likes. Most marketing hires spend their week across these four areas.
Content & SEO
Plans and writes articles, guides and landing pages that rank in search and show up in AI answers.
Paid & demand gen
Runs Google, LinkedIn and Meta campaigns, tests creative and keeps cost per qualified lead in check.
Lifecycle & automation
Builds email and in-app journeys in HubSpot or Marketo that turn signups into customers and customers into fans.
Brand & creative
Designs the visuals, videos and messaging that make your product look as good as it works.
Content Manager vs Performance Marketer vs Growth Strategist vs CMO
Four common first marketing hires, and the problem each one is best at solving.
| Compare | Content manager | Performance marketer | Growth strategist | CMO |
|---|---|---|---|---|
| Main job | Builds organic traffic and trust with content | Buys and optimizes paid traffic | Finds and tests new growth channels | Sets strategy, budget and the marketing team |
| Measured by | Organic traffic, rankings, content-sourced leads | Cost per lead, ROAS, pipeline | Experiments run, channels that scale | Pipeline and revenue influenced |
| Pays off | Over months, then compounds | Within weeks | In bursts as tests succeed | Across the whole function |
| Hire first when | You need lasting inbound and AI visibility | You have budget and a proven offer | You don't know which channel will work | You need a plan and someone to run the team |
Why US Companies Hire Marketers in Latin America
Marketing moves fast: a campaign that needs a fix, a launch that needs copy today, a trend you can still catch this afternoon. That's easier when your marketers are working when you are.
- Same-day feedback loopsReview a draft at 11am and see the revision before your 3pm meeting.
- Campaigns managed liveYour paid media manager is online during US peak hours, adjusting bids and budgets as results come in.
- Bilingual reachMany candidates are native Spanish or Portuguese speakers who write professionally in English, a plus if you sell into Latin America too.
Interested in one market? See our Latin America hiring guides.
- Mexico City8 of 9 hrs
- Bogotá9 of 9 hrs
- Santiago7 of 9 hrs
- Buenos Aires7 of 9 hrs
- São Paulo7 of 9 hrs
Each city works a regular local 9am to 6pm. US daylight saving time moves the overlap by roughly an hour.
Marketing Salaries: Latin America vs the US
A mid-level marketing hire costs about $39K a year in Latin America, compared with around $98K in the US.
For a small in-house marketing team
A content manager, a performance marketer and a graphic designer cost around $294K a year in US salaries and about $117K in Latin America. Try your own mix in the cost estimator.
Figures reflect a typical mid-level marketing salary. Leadership roles like CMO and specialist roles cost more. Weighing a visa hire? Run the numbers in our H-1B vs nearshore ROI calculator.
How to Hire a Marketer: What to Look For
A great portfolio isn't the same as great results. Here's how to tell the difference, whether you hire with LatamCent or not.
What to check
Look for outcomes, not just output.
- Results with numbers. Traffic, leads, pipeline or revenue they moved, with honest context.
- Writing in English. Clear, natural copy for US readers, not translated-sounding text.
- Channel depth. Real experience in the channel you're hiring for, not a little of everything.
- Analytics. Comfortable in GA4, ad dashboards and the CRM, and can explain what the numbers mean.
- B2B understanding. Knows that long sales cycles and multiple buyers change how marketing works.
- Speed and judgment. Ships good work quickly and knows when "done" beats perfect.
Red flags
Patterns we screen out before you meet anyone.
- Portfolio full of pretty work with no results attached.
- Reports vanity metrics like impressions and likes as success.
- Can't explain why a campaign failed.
- Writing samples that were clearly edited heavily by someone else.
- Only B2C experience when you sell to businesses, with no plan to adapt.
Six questions that reveal a strong marketer
With what a good answer covers.
- Show me a campaign you ran. What did it cost and what did it produce?Listen for: budget, results tied to pipeline or revenue, and what they'd change.
- Our blog gets traffic but no leads. Where do you start?Listen for: search intent, calls to action, offers that match the reader and tracking conversions.
- You have $10K for paid ads next month. How do you split it?Listen for: channel choice tied to the buyer, tests before scaling, and a clear success metric.
- How is SEO changing now that buyers use AI search?Listen for: being cited in AI answers, clear and factual content, and brand mentions beyond your own site.
- Write a subject line for our next product launch email.Listen for: a clear benefit, brevity and a couple of options to test.
- How do you work with sales on lead quality?Listen for: agreed definitions, feedback loops and shared pipeline goals.
Your Marketing Hire in 21 Days
Talent Partners who recruit marketers every week run your search, and they look at real campaign and portfolio results, not resume keywords.
Kickoff & sourcing
Once the agreement and retainer are signed, we confirm the role, channels, tools and hours, then start sourcing marketers who match.
Portfolio & skills review
Candidates go through a skills assessment, a portfolio review, an English check and reference calls. Shortlists usually reach you within days.
Pick & launch
You interview the finalists and choose. We handle the agreements, payroll and IP transfer so your marketer can start contributing right away.
Two Ways to Hire Marketing Talent
Choose who employs your marketer. The search, vetting and timeline stay the same.
| Option | Talent as a Service | Direct Hire |
|---|---|---|
| Who employs them | LatamCent, as contractor of record | Your company |
| Contracts and payroll | LatamCent takes care of it | Your team takes care of it |
| If it's not the right fit | Unlimited replacements | Replacement guarantee |
| A good fit for | Building a marketing team without entities abroad | Companies already employing in Latin America |
LatamCent makes nearshoring feel like an
extension of your AI team
LatamCent helped us scale quickly when growth was creating demand our team couldn’t handle.
We needed someone to step in fast and keep our marketing momentum strong.
Before LatamCent, we spent hours sorting through resumes that didn’t fit.
Hiring Marketers From Latin America
Want to ask something else? Write to our team and a Talent Partner will reply.
Share the role, your channels and tools, and the level of experience you want. Talent Partners search the whole region, and every candidate goes through a skills assessment, a portfolio review and English screening before you see them. Most clients have someone hired and onboarded within 21 days.
A mid-level marketing hire costs around $39K a year in Latin America, compared with about $98K in the US. That's close to 60% less. Leadership roles like CMO and specialist roles cost more.
Yes. Every candidate is screened for professional English, both in writing and on calls, before we present them. For writing roles, we also review real writing samples.
Common ones include HubSpot, Marketo and Salesforce for automation and CRM; Google Ads, LinkedIn Ads and Meta for paid media; GA4 and Looker Studio for analytics; Ahrefs and Semrush for SEO; and Figma and Adobe for design.
Yes. We place full-time, dedicated marketing hires and also part-time or project-based specialists, depending on what your team needs.
Yes. Share the scope and hours you have in mind, and we'll recruit a senior marketing leader who fits, whether that's a part-time engagement or a full-time CMO.
Most clients see a shortlist of vetted candidates within days and have someone hired and onboarded in about 21 days.
Latin America spans the same range as the US, from Pacific to Eastern time, so your marketer overlaps with your team's working hours.
A growth strategist looks for new channels to test and scale. A performance marketer runs and improves the paid campaigns already live. A digital marketing manager oversees the whole digital mix, including SEO, paid, email and analytics.
Yes. A common setup is a content manager, a performance marketer and a graphic designer, or a marketing lead with SEO, lifecycle and design support. Plan it in the cost estimator above and send it to us with the form.
The role finder shows the marketing roles we fill most often, not every one. Tell us the channel, tools and seniority and we'll run the search for it.
We find a replacement. You get unlimited replacements with Talent as a Service and a replacement guarantee with Direct Hire.
Tell Us About Your Marketing Hire
Send us the roles, channels and goals. A Talent Partner goes over the brief with you and starts the search, and shortlists usually follow within days.
You haven't picked any roles. Add them in the role finder above, or describe the hire in the form.
Thanks, your marketing hiring request is in!
One of our Talent Partners is already looking at your brief.
Next step: book a quick call so we can confirm the channels, tools and timing before we start the search.
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